I Help Hairstylists, Salon Owners & Hair Clients Get Real Results

I’m Danise Keilitz—salon owner, educator, and beauty industry mentor. Whether you’re a stylist building your career, a salon owner growing your team, or someone who just wants to love their hair again, I’ve created a space just for you. From online courses to podcast episodes to beautiful, believable hair—you’re in the right place.

I’m a Stylist or Salon Owner
I Want to Book a Hair Appointment
I Want to Listen or Watch

Real Talk. Real Hair. Real Growth.

Stylist Education & Salon Owner Training

Ready to build your confidence, grow your skills, or create a six-figure path behind the chair? Get access to online courses, salon training systems, and tools that actually work in the real world.

Explore Courses & Freebies

Book a Hair Appointment with Danise

Located in Williamsburg, VA and need a great stylist? Whether you’re looking for a color refresh, a smoothing treatment, or a new look that fits your lifestyle—I’ve got you covered.

Book Now

Listen. Watch. Learn.

Get weekly conversations about salon success, beauty industry insights, and honest talk from behind the chair. Tune into the podcast or check out my latest YouTube videos.

Watch or Listen Now
— Ashley, Stylist

“Danise’s training gave me more confidence than beauty school ever did. I went from assistant to six figures in under two years.”

— Claire M., Owner

“As a salon owner, I didn’t realize how much structure I was missing until I implemented her education system. Game changer.”

— Sarah D., Course Student

“Danise doesn’t just teach hair—she teaches success.”

Meet Danise Keilitz


30 Years Behind the Chair. 4 Award-Winning Salons. A Passion for Helping Stylists Thrive.

 I’ve spent over 30 years building a career I love—and helping others do the same. As a stylist, salon owner, mentor, and educator, I’ve trained dozens of stylists who now earn six figures, lead teams, and love what they do every day.

I’ve built four award-winning salons, led a $2 million-a-year business, and created in-salon education systems that actually work in real life—not just on paper.

But more than the numbers, what I’m most proud of is this: the lives I’ve helped change through confidence, skill-building, and support. If you’re here, it means you’re ready for more—and I’d be honored to help you get there.

 

 

A Few Things About Me

 Wife, mom, and proud cat mom 

Moved from California to Virginia (yes, I miss the carne asada burritos) 

Obsessed with beautiful, believable hair!

Favorite shows? Anything by Taylor Sheridan

Believe success is built on consistency—not perfection 

 

Explore My Courses
Book an Appointment

Grab My Free Download: “Mastering the Basics – A Confidence-Building Guide for Stylists”

New stylists need more than talent—they need structure, support, and a plan.
This free guide walks you through the foundational steps every stylist should know to build a career they’re proud of.

Instant access. No fluff. Just real, helpful content to get you started.

Watch. Listen. Learn.  

Get practical tips, real stories, and industry insights through my weekly podcast and YouTube channel. Whether you're behind the chair or building a team, I’m here to help you grow.  

YouTube

Welcome to All About Hair—where stylists and hair lovers come to grow, learn, and get inspired.

Watch Now & Subscribe

Podcast

Welcome to All About Hair—where education meets inspiration for stylists and hair lovers alike.

Learn more

More Than Hair—This Is a Community

From business insights and how-to tips to my favorite tools and behind-the-chair stories—this is where we go deeper. Whether you’re here for inspiration, strategy, or a moment to reset, you’ll find something to feed your growth.

Five Qualities of a Successful Hairstylist

Read More

Love this book!

Every salon owner needs to read this. 

Buy Now

How to handle a Toxic Co-Worker

Read More

 Know Better. Do Better. 

Some of the links on this site are affiliate links. This means I may earn a small commission if you click through and make a purchase—at no additional cost to you. I only recommend products and tools that I personally use, trust, and believe will bring value to my audience.